Business finances have continued to be an important issue in the management of the business. This is a task that implies the performance in the cash flow, the management for the level of liquidity, the investments and all that operation that is carried out in the medium or long term. Although to start or own a business you do not need to be an expert in finance, you must be aware of developing certain skills that allow you to make better decisions and promote the growth you have. Next, we will share with you some of the keys in business finance that can help you better manage your small or medium business and lead it to success. # 1 Use financial tools As the need to know how the business develops increases, it is necessary to interpret and analyze the information. For this, there are tools that facilitate the calculation and interpretation of information on all economic resources. Although you can keep accounts in a traditional way, today you can be more accurate when integrating costs, risks, and benefits. Allowing you as the business owner to make the relevant decisions to allocate each weight wisely. # 2 Track collections and payments Since you need to be constant in making decisions to take advantage of any opportunity that benefits the business, it is necessary that you adjust both collections and payments to meet your financial commitments. Make sure that the assets held per period are sufficient to meet the expenses. The key here is to establish a good credit policy for customers and follow up so that your bills are always settled. # 3 Monitor sales and reduce costs This third key may seem very obvious, but for many entrepreneurs, it is difficult to be consistent in monitoring the income they have and compare them with the expenses involved in operating the business. It is necessary that you evaluate the profits that are earned for each product taking into account any aspect for which you generate an expense. That is, you must include from expenses for basic services such as electricity and water to the remuneration for each person involved. # 4 Leverage The use of smart debt to obtain more resources undoubtedly benefits business finances. Through loans or loans, a business can invest in strategies that will generate a positive impact without the need to use all its resources. Leverage can open new doors to grow, reach more market and other strategies to fulfill in the short term. The idea is to look for financing that is both accessible and easy to pay for a small or medium business. Taking into account the previous keys, consider how you could apply them for your business and thus lead to better financial management. Remember that it is important to manage and plan each strategy to have success assured.