Tips For Naming a New Business

Discussion in 'General Business' started by Caius Brookes, May 11, 2020.

  1. Caius Brookes

    Caius Brookes New Member

    What are some good rules or ideas for thinking about naming a new small business?

    I'm looking to name mine and could use some advice.
    Last edited by a moderator: Jul 29, 2022
  2. Charles T

    Charles T Administrator

    @Caius Brookes Great question! This is actually the first How-To step of our Startup Guide on Choosewhat and I'd highly encourage you to check it out for the potential long term consequences of your name choice -

    Some quick suggestions here:
    1. Choose positive words
    2. Don’t be offensive
    3. Appeal to what people already know/like
    4. Think local–or think global
    5. Be punny
    6. Be memorable
    7. Keep promotional materials in mind
    You can read more about these above tips in our Starticle that expands on them here:

    We're curious to hear how your process of naming comes along and/or what names you're considering, so please don't hesitate to update here and we'll give further feedback!
  3. Harryson8

    Harryson8 New Member

    wow fantastic! These are really good ideas for the new starter. Thanks a lot!
    Last edited by a moderator: Jun 8, 2020
    Charles T likes this.

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