STARTicles Management

STARTicles offer you tactical information and insights on how to lay the foundation of your business so you can focus on building success.

Online Fax with Nextiva

Fax Machines? No. Online Faxing? Yes!

Fax usage remains a necessity for many businesses in the U.S., and even more in other parts of the world. In fact, recent estimates put annual fax rates in a … Continue Reading

Startup Step: Management
new uses for old products

Identifying New Uses for the Same Old Products

If you’re like many businesses, the shut-down may have left you with a surplus of unused inventory. You need to find ways to entice old customers to buy more, while … Continue Reading

Startup Step: Management
Get Emails for marketing

7 Ways to Get More Email Addresses to Spur Future Sales

One of the easiest ways to get your business’ message out to likely-buyers continues to involve email, and it remains an extremely effective marketing tool. Recent statistics show that email … Continue Reading

Startup Step: Management
Shorter Work Week

Can a Shorter Work Week Lead to Greater Productivity in Your Small Business?

You might have heard about Microsoft’s recent 4-day work week experiment in Japan. Without extending the length of those days to make up for the extra day off, the new … Continue Reading

Startup Step: Management
Business Burn-Out

Fighting Burnout Syndrome

As a small business owner with a small team, the chances are that you experience some form of burnout regularly. Perhaps it happens every December, when you have fewer days … Continue Reading

Startup Step: Management
Pandemic Teamwork Video Call

What the Pandemic Is Teaching About Teamwork

If you watch the news as much as I do, you undoubtedly see countless depressing stories about the toll that the pandemic is taking on everyone around the world. However, … Continue Reading

Startup Step: Management
ChooseWhat Scholarship

Scholarship for students with self employment experience

This scholarship has been discontinued for the time being. Should it resume accepting new applicants in the future, this page will be updated to reflect its reopening. Have you ever … Continue Reading

Startup Step: Management
covid small business

How to Protect Your Small Business From the Worst of COVID-19

Undoubtedly, your small business has made it through one or more flu seasons, dealing with reduced staff – and fewer customers. For businesses, the COVID-19 scare seems to be a … Continue Reading

Startup Step: Management

Your Happiness Can Boost Customer Satisfaction and Sales

Have you ever received an authentically enthusiastic response when you approached a service desk to ask a mundane question? If so, then you may have experienced what I call the … Continue Reading

Startup Step: Management
Test Business Product Ideas

Have You Pre-Tested Your Business or Product Ideas?

The Amazons and Apples of the world can afford a trial-and-error approach to launching new ideas and concepts. However, even massive entities do extensive market testing; they can afford errors … Continue Reading

Startup Step: Management

5 Ways That Support and Mktg Can Help Each Other

If you run a fledgling business, then you may not have a defined Customer Support team yet. But, every business has someone handling customer questions, comments and concerns, even if … Continue Reading

Startup Step: Management
Bad Weather Hits Business

Bad Weather Hits … Now What?

Thank goodness that last winter’s deep-freeze is behind us. But, predictions for the coming winter are uncertain, and every season has its regional hazards. You want to keep your small … Continue Reading

Startup Step: Management
quit job start own business

Is it Time to Quit Your Full-Time Job to Start Your Own Business?

Swedish law requires that companies permit employees to take leaves of absence with relatively few exceptions. If you’re on your way toward starting a new businesses, this is certainly a … Continue Reading

Startup Step: Management
sell food products commercially

Are You Ready to Sell Your Food Products Commercially?

My family’s special-recipe dill pickles are widely touted as the best pickles around. I don’t plan to sell them commercially, since they’re labor-intensive, highly perishable, and they require seasonal ingredients. … Continue Reading

Startup Step: Management
Digital Nomad

Can’t Afford Time For a Real Vacation? Become a Digital Nomad!

I’m a big fan of vacations for every working person — including those at the top, or even solopreneurs. Sure, you play a major role in everything that your small … Continue Reading

Startup Step: Management
How to Prevent Office Politics

How to Prevent Office Politics from Eroding Your Workplace

Unfortunately, the end of the stressful mid-term elections marked the beginning of the general elections. There is no escape from national politics, but you can take better control over something … Continue Reading

Startup Step: Management
Multicultural Marketing Diversity

The Real Meaning of Multicultural Marketing

And How it Affects Your Business When I went to a store to buy my first lawnmower, I brought a male friend, looking for more muscle to get my purchase … Continue Reading

Startup Step: Management
Grow Business Expansion

Five Ways to Expand Your Small Business

There’s a lot to be said in favor of the small business atmosphere. You may never want to turn into the next Amazon or become an anchor store at a … Continue Reading

Startup Step: Management
Employee Referral Program

Turn to Your Current Team For New Hire Success

Online searches are not the only recruitment method, and they may not be the best way to attract new compatible team members. I recently read an interesting LinkedIn Article about … Continue Reading

Startup Step: Management
Info To Share With Employees

What Information Should You Share With Employees?

In January, Steve Harvey learned that his long-time daytime TV talk show would be canceled in the fall. Shockingly, he got the news through a network announcement about a new … Continue Reading

Startup Step: Management