STARTicles

STARTicles offer you tactical information and insights on how to lay the foundation of your business so you can focus on building success.

Small Business Owners: Don’t Be a Jerk.

Monday, February 22, 2010

Steve Strauss’ Ask an Expert column in today’s USAToday gives an interesting, but debatable, piece of advice to small business owners: sometimes you just “gotta be a jerk.”  I whole-heartedly … Continue Reading

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Startup Step: Build Your Team

Use Social Networks the Right Way—and Drive Your Business!

Friday, February 19, 2010

The University of Maryland’s Smith School of Business reported earlier this month that the number of small businesses adopting social media doubled last year from 12% to 24%, and nearly … Continue Reading

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Startup Step: Promote With Social Media

Tools and Tips for an Eco-Friendly Office

Wednesday, February 17, 2010

Going “green” might sound expensive, but it actually can help save your business time and money in the long run.  Plus, being eco-friendly is easy and could be a fun … Continue Reading

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Startup Step: Uncategorized

How to Get More People to Open Your Emails

Thursday, February 11, 2010

Did you know that North Americans open less emails than Europeans do? According to report conducted by email marketing solution GetResponse, only 10.76% of Americans who received targeted emails actually … Continue Reading

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Startup Step: Select an Email Marketing Service

No More Excuses for Not Having a Website!

Monday, February 8, 2010

Last year, I explained Why Your Small Business Needs a Web Site and responded to people who think that a website isn’t necessary for your business.  In conjunction with the … Continue Reading

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Startup Step: Build Your Website
business cards

Why Order Business Cards Online?

Thursday, February 4, 2010

You may have noticed we’ve updated ChooseWhat with a new section devoted to ordering business cards online. We’ve compared the most popular online business card printing sites in regards to … Continue Reading

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Startup Step: Create Basic Marketing Materials / Order Business Cards

Home Office Tax Deduction Tips

Monday, February 1, 2010

Spending time on your home office/business deductions can be worth it, as long as your deductions are credible and as exact as possible. The AP recently reported on the increasing … Continue Reading

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Startup Step: Small Business Tax Tips

Why “Free” Can Be More Trouble than It’s Worth

Monday, January 18, 2010

Today’s post is inspired by Chapter 3: “The Cost of Zero Cost” in Dan Ariely’s Predictably Irrational. The basic premise is that there is usually a cost associated with “free” … Continue Reading

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Startup Step: Uncategorized

Tax-Compare.com Has Been Re-Launched with 2009 Tax Software Reviews

Friday, January 8, 2010

We just re-launched our sister site, Tax-Compare.com, with new reviews and information about filing your taxes this year. We’ve added a Price Calculator that determines your Recommended Products and tells … Continue Reading

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Startup Step: Small Business Tax Tips

Commission Junction Hearts Gov. Schwarzengger

Friday, August 14, 2009

Online advertising leader Commission Junction has created a new Facebook group dedicated to California Governor Arnold Schwarzenegger, who recently vetoed an “Internet Advertising Tax” bill for the State of California. … Continue Reading

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Startup Step: Uncategorized

Should Your Business Go Totally Mobile?

Thursday, April 2, 2009

Well-known IT research firm, Gartner Inc., predicted last month that by 2011, mobile phones will completely replace desktop phones for the majority of businesses in North America (Gartner.com). This suggests … Continue Reading

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Startup Step: Get a Business Phone System / Set Up a Phone Number

Keeping Your Mom and Pop Shop Open via Web Optimization

Thursday, March 19, 2009

A webinar I participated in yesterday (Using Your News to Drive SEO, via PRWeb) brought to light some very salient points that directly relate to my last post about web … Continue Reading

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Startup Step: Build Your Website

Why Your Small Business Needs a Web Site

Wednesday, March 18, 2009

As I was searching Google for “small business tools” today (as I regularly do), I came across an article written by CPA Gene Marks called “We Don’t Need No Stinkin’ … Continue Reading

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Startup Step: Build Your Website
Twitter

ChooseWhat.com’s on Twitter!

Wednesday, March 4, 2009

ChooseWhat.com is now on Twitter! Via Twitter, we’ll be bringing you updates on all of our comparison and review sites as well as helpful links and useful tidbits of information. … Continue Reading

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Startup Step: Promote With Social Media

How to Get a Bigger Tax Return

Wednesday, February 25, 2009

Correctly Calculate Your Recovery Rebate Credit for 2008: Many news outlets have already reported that a recent sampling of already-filed tax returns shows that 15% of filers have miscalculated their … Continue Reading

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Startup Step: Small Business Tax Tips

Nokia and Skype: VoIP and Smartphones Together At Last

Wednesday, February 18, 2009

Earlier today, at the GSMA Mobile World Congress 2009 in Barcelona, Skype announced its partnership with the world’s largest cell-phone maker, Nokia. It’s a marriage made in business technology heaven—for … Continue Reading

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Startup Step: Get a Business Phone System / Set Up a Phone Number

Web Apps Reviews: Accounting, Billing, Invoicing, Estimating & Contracts

Thursday, January 8, 2009

When do we typically choose a free web application over costly software? For business people, the answer lies in functionality. Though you may not be paying for a service monetarily, … Continue Reading

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Startup Step: Uncategorized

270+ Free Online Tools for Your Business

Tuesday, December 23, 2008

What’s the best thing about Mashable.com’s list of 270+ Tools for Running a Business Online?  They’re all free! Probably the most comprehensive list of current web applications, Mashable‘s list is … Continue Reading

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Startup Step: Uncategorized

More Optimism for Small Businesses and Entrepreneurs

Friday, December 19, 2008

Today we’re continuing the theme of finding solutions and opportunities despite the recession. The truth is that opportunities exist in both bad economies and in good ones and you can … Continue Reading

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Startup Step: Uncategorized
online faxing plans

Stop Getting Junk Faxes

Monday, December 15, 2008

On Friday December 12th, 2008, the state of Indiana filed a lawsuit on Friday against Texas-based company Envarion Corp. for sending a record-breaking number of junk faxes. Junk Fax Lawsuit … Continue Reading

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Startup Step: Set Up a Fax Number
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