STARTicles

STARTicles offer you tactical information and insights on how to lay the foundation of your business so you can focus on building success.

The Simple Answer to the Question ‘How Do I Get My Site Ranked at the Top of Search Engines?’

Wednesday, November 5, 2008

Because I have a background in Search Engine Marketing and Search Engine Optimization, the most common work related question I encounter is, “How do I get my site ranked at … Continue Reading

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Startup Step: Build Your Website

Google and Yahoo Update: Alliance has crumbled

CNNMoney.com has just reported that Google, faced with antitrust regulators and legal obstacles, has backed out of their proposed search advertising deal with Yahoo. Deal The deal between Google and … Continue Reading

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Startup Step: Uncategorized

Small Business Owners Turn to Email Marketing

Small business owners gearing up for the holiday season are turning to email marketing to pull them through as consumer spending continues to fall. The U.S. Commerce Department reported that … Continue Reading

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Startup Step: Select an Email Marketing Service

The Facebook Group You All Should Join: ChooseWhat

Wednesday, October 29, 2008

Yes, it’s true – our very own ChooseWhat.com now has its own group on Facebook. Although no one can deny the value of social networking these days, we are at … Continue Reading

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Startup Step: Promote With Social Media

New Plan May Give Small Businesses $700 Million in Loans

Democratic representative Charles Schumer from New York unveiled his $700 million stimulus plan for small business on Tuesday, as a direct response to the credit crisis for small businesses (Newsday). … Continue Reading

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Startup Step: Uncategorized
what is information security

Maintain Your Domain: Why Your Website Magically Transformed into Porn

Wednesday, October 22, 2008

Sam Hagan attempted to visit Alpha Phi’s website one day, hoping to check out the latest updates by her University of Texas sorority. Instead, she was blindsided by “babes in … Continue Reading

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Startup Step: Register a Domain Name

The Unholy Alliance: Google and Yahoo v. Microsoft

Monday, October 20, 2008

This past summer, Google and Yahoo had announced a partnership that would allow Google to furnish Yahoo with supplemental search ads, which would help boost Yahoo’s revenue. Google was practically … Continue Reading

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Startup Step: Uncategorized

Ogling from Afar: Google’s in Austin, Ya’ll!

Friday, October 17, 2008

Last night (Thursday, October 16) Google threw a housewarming party at their new Austin office on Sixth Street and Congress Avenue. The night before, Google held an open house in … Continue Reading

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Startup Step: Uncategorized

Quit Playing Games with My Heart, Google: AdSense for Games

Wednesday, October 15, 2008

Google is finally venturing into the uncharted territory that they’ve been itching to probe for quite sometime now—online gaming. The company has just introduced its new network, AdSense for Games, … Continue Reading

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Startup Step: Uncategorized

Ring, Ring, It’s Fring: VoIP on iPhone

Attention, iPhone users: Fring is now available for iPhone. What is Fring, you ask? According to their website, Fring is “a mobile internet service & community,” bringing PC-benefits to mobile … Continue Reading

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Startup Step: Get a Business Phone System / Set Up a Phone Number

Happy 1st Birthday, Zilker Ventures!

Monday, October 6, 2008

Zilker Ventures, the parent web publisher behind brain child ChooseWhat.com, celebrated its first birthday this past Friday, October 3, 2008.  In celebration of the fact that Zilker Ventures is now … Continue Reading

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Startup Step: Uncategorized

Opting-in to Online Tracking

Saturday, October 4, 2008

Three leading ISPs, AT&T, Time Warner Cable and Verizon have announced that they will institute a policy of permission-based web tracking, following Google’s push for more transparency on the Web. … Continue Reading

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Startup Step: Uncategorized

Take Back Your “Amazon Tax”

Monday, September 29, 2008

This past summer, unbeknownst to many Amazon.com users outside the state of New York, Amazon.com began taxing items shipped within the state the New York. In tandem with this new … Continue Reading

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Startup Step: Uncategorized

Online Tax Update: Amazon, Overstock and E-commerce Taxes

All eyes have been on the state of New York recently after the new state law that compels e commerce sites to collect taxes for the state went into effect … Continue Reading

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Startup Step: Uncategorized

‘Viral’-ness Getting Out of Hand

Monday, September 22, 2008

OK, so are you as sick as I am of the way the media has appended the term “viral” to almost every journalistic item online? I’ve been browsing Google News, … Continue Reading

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Startup Step: Uncategorized

CJU Roundup

Saturday, September 20, 2008

Yesterday was the final day for CJ University, Commission Junction’s conference in Santa Barbara, CA. It was our first time at the conference, so we attended most of the lectures … Continue Reading

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Startup Step: Uncategorized

Negative Advertising Becomes Hip

Friday, August 29, 2008

The American Association of Advertising Agencies may poo-poo negative advertising, but it isn’t going away any time soon. From McCain’s salacious attack ad against Obama, featuring Britney Spears and Paris … Continue Reading

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Startup Step: Uncategorized

Study Shows More People Advertising Online

Thursday, July 31, 2008

According to the latest numbers, online advertising is about to break records, but there is still much room for growth. Zenith Optimedia, a leading global media service agency, has predicted … Continue Reading

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Startup Step: Uncategorized

What Obama’s and McCain’s Tax Stances Might Mean for the Future of Tax Preparation and Software

Wednesday, June 25, 2008

There has been an increasing reliance on tax preparation software in recent years, but will the tax software industry be affected much by the 2008 Presidential election? Tax preparation software … Continue Reading

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Startup Step: Uncategorized

How to Stop Email Marketing From Becoming a Four-Letter Word

Friday, June 13, 2008

Learn how to not get indicted by a federal grand jury like Alan Ralsky and to differentiate legitimate marketing from spam. Spam: A Brief History A husband and wife walk … Continue Reading

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Startup Step: Select an Email Marketing Service
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