STARTicles

STARTicles offer you tactical information and insights on how to lay the foundation of your business so you can focus on building success.

Why “Free” Can Be More Trouble than It’s Worth

Monday, January 18, 2010

Today’s post is inspired by Chapter 3: “The Cost of Zero Cost” in Dan Ariely’s Predictably Irrational. The basic premise is that there is usually a cost associated with “free” … Continue Reading

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Startup Step: Uncategorized

Tax-Compare.com Has Been Re-Launched with 2009 Tax Software Reviews

Friday, January 8, 2010

We just re-launched our sister site, Tax-Compare.com, with new reviews and information about filing your taxes this year. We’ve added a Price Calculator that determines your Recommended Products and tells … Continue Reading

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Startup Step: Small Business Tax Tips

Commission Junction Hearts Gov. Schwarzengger

Friday, August 14, 2009

Online advertising leader Commission Junction has created a new Facebook group dedicated to California Governor Arnold Schwarzenegger, who recently vetoed an “Internet Advertising Tax” bill for the State of California. … Continue Reading

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Should Your Business Go Totally Mobile?

Thursday, April 2, 2009

Well-known IT research firm, Gartner Inc., predicted last month that by 2011, mobile phones will completely replace desktop phones for the majority of businesses in North America (Gartner.com). This suggests … Continue Reading

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Startup Step: Get a Business Phone System / Set Up a Phone Number

Keeping Your Mom and Pop Shop Open via Web Optimization

Thursday, March 19, 2009

A webinar I participated in yesterday (Using Your News to Drive SEO, via PRWeb) brought to light some very salient points that directly relate to my last post about web … Continue Reading

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Startup Step: Build Your Website

Why Your Small Business Needs a Web Site

Wednesday, March 18, 2009

As I was searching Google for “small business tools” today (as I regularly do), I came across an article written by CPA Gene Marks called “We Don’t Need No Stinkin’ … Continue Reading

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Startup Step: Build Your Website
Twitter

ChooseWhat.com’s on Twitter!

Wednesday, March 4, 2009

ChooseWhat.com is now on Twitter! Via Twitter, we’ll be bringing you updates on all of our comparison and review sites as well as helpful links and useful tidbits of information. … Continue Reading

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Startup Step: Promote With Social Media

How to Get a Bigger Tax Return

Wednesday, February 25, 2009

Correctly Calculate Your Recovery Rebate Credit for 2008: Many news outlets have already reported that a recent sampling of already-filed tax returns shows that 15% of filers have miscalculated their … Continue Reading

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Startup Step: Small Business Tax Tips

Nokia and Skype: VoIP and Smartphones Together At Last

Wednesday, February 18, 2009

Earlier today, at the GSMA Mobile World Congress 2009 in Barcelona, Skype announced its partnership with the world’s largest cell-phone maker, Nokia. It’s a marriage made in business technology heaven—for … Continue Reading

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Startup Step: Get a Business Phone System / Set Up a Phone Number

Web Apps Reviews: Accounting, Billing, Invoicing, Estimating & Contracts

Thursday, January 8, 2009

When do we typically choose a free web application over costly software? For business people, the answer lies in functionality. Though you may not be paying for a service monetarily, … Continue Reading

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Startup Step: Uncategorized

270+ Free Online Tools for Your Business

Tuesday, December 23, 2008

What’s the best thing about Mashable.com’s list of 270+ Tools for Running a Business Online?  They’re all free! Probably the most comprehensive list of current web applications, Mashable‘s list is … Continue Reading

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More Optimism for Small Businesses and Entrepreneurs

Friday, December 19, 2008

Today we’re continuing the theme of finding solutions and opportunities despite the recession. The truth is that opportunities exist in both bad economies and in good ones and you can … Continue Reading

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Startup Step: Uncategorized
online faxing plans

Stop Getting Junk Faxes

Monday, December 15, 2008

On Friday December 12th, 2008, the state of Indiana filed a lawsuit on Friday against Texas-based company Envarion Corp. for sending a record-breaking number of junk faxes. Junk Fax Lawsuit … Continue Reading

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Startup Step: Set Up a Fax Number

Email Marketing Improves for 2009

Wednesday, December 10, 2008

What separates email marketing messages from spam is the ability for receivers to opt-out (i.e. remove themselves from a mailing list)—the signal of respect for the message viewer and his … Continue Reading

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Startup Step: Select an Email Marketing Service

Revolutionary Web 2.0 Company Offers Web Conferencing for Free

Friday, December 5, 2008

By now every business person has become well-versed in all of the tricks and tips to save time and money in the midst of a recession, the bulk of which … Continue Reading

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Startup Step: Uncategorized

What’s the deal with Google PageRank?

Tuesday, November 25, 2008

Google is my homepage, so every time I open my browser I see that www.google.com, a site with 19 words and a data field, has a PageRank of 10. So … Continue Reading

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Startup Step: Uncategorized

Black Friday Blues and Small Business News

Monday, November 24, 2008

Nothing says Thanksgiving like a Christmas tree lighting at mall with a past American Idol winner. Right? This past weekend, for some yet unknown reason, I arrived reluctantly at the … Continue Reading

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Startup Step: Uncategorized

The Case for Ditching Microsoft Office

Monday, November 10, 2008

We’re in a recession right now; so, who wants to spend $500 on software? According to Time magazine, many companies and individual consumers still opt for costly software like Microsoft … Continue Reading

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Startup Step: Get Basic Business Software

LinkedIn Users Make More Money

Wednesday, November 5, 2008

Social networking has become an invaluable tool for businesses and individuals alike. Anderson Analytics recently confirmed that members of the business focused social networking site, LinkedIn, are likely to have … Continue Reading

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Startup Step: Promote With Social Media

The Simple Answer to the Question ‘How Do I Get My Site Ranked at the Top of Search Engines?’

Because I have a background in Search Engine Marketing and Search Engine Optimization, the most common work related question I encounter is, “How do I get my site ranked at … Continue Reading

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Startup Step: Build Your Website
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